{"ok":true,"requestId":"91cdfe418bf95a1e5dfa8aff","graph":{"graph_id":"thiago-bersou-alc-bev","slug":"thiago-bersou-alc-bev","canonical_slug":"thiago-bersou-alc-bev","canonical_url":"https://www.fodda.ai/experts/thiago-bersou","readme_url":"https://api.fodda.ai/v1/graphs/thiago-bersou-alc-bev/readme","name":"Thiago Bersou - Alc-bev","description":"An alc-bev strategist who reads the category semiotically, finds the tension it won't say out loud, and the reason drinkers choose against what they claim.","curator":"Thiago Bersou","curator_url":"","domain":"Alc-Bev Brand Strategy","version":"2026-Q2","public_bucket":"libraries","graph_type":"analyst","graph_sub_type":null,"verticals":[],"topics":["alc","bev"],"suitable_questions":[],"example_queries":[],"not_suitable_for":[],"selection_summary":"An alc-bev strategist who reads the category semiotically, finds the tension it won't say out loud, and the reason drinkers choose against what they claim.","trend_count":8,"evidence_count":127,"article_count":127,"company_count":0,"derived_counts":{"trends":8,"evidence":127,"articles":127,"companies":0,"trend_count":8,"evidence_count":127,"article_count":127,"company_count":0},"last_synced":{"year":2026,"month":9,"day":8,"hour":22,"minute":55,"second":21,"nanosecond":18000000,"timeZoneOffsetSeconds":0},"status":"live","deprecated":false,"freshness_status":"stale","last_updated":"2026-06-30","published_date":"2026-07-01","webpage_url":"https://www.fodda.ai/experts/thiago-bersou","is_playground":false,"headline":"An alc-bev strategist who reads the category semiotically, finds the tension it won't say out loud, and the reason drinkers choose against what they claim.","subhead":"","geography":"","company":"Founder","available_as":"","icon_url":"","portrait_url":"https://api.fodda.ai/v1/images/proxy?url=https%3A%2F%2Fv5.airtableusercontent.com%2Fv3%2Fu%2F59%2F59%2F1794736800000%2Fm_d2mIAr6dbqLSPr3kTduw%2FVjH-DlYlD0vvBV6x4bWwt18AJKKHuc7b2a1jWswTMhax2ljAEYVyOrmfs19PpBUb-aH_Vf3cQhKdxNHkwf2lORQi6ceAQ1xNcvGWodTLl_E1yihMT08FdsPX2hqwLowcQxTe3SJnKi-nKqVvFK10zQ%2FGQr85YONJWWlWY5s_3xi_-6_0-1UQQZeGIkfqhyTIV0","source_url":"","price_per_query":null,"what_it_does":"","key_features":"","by_the_numbers":"","for_teams_like":"","how_to_access":"","what_contains":"","agent_prompt":null,"skill_phase":null,"skill_tool_name":null,"report_analysis":{"thesis":"Alc-bev brand strategy must decipher unspoken category tensions and the actual, often contradictory, reasons behind consumer choices to succeed.","why_it_matters":"Relying solely on stated consumer preferences leads to misaligned strategies and ineffective campaigns. By understanding the deeper, unarticulated drivers and behavioral paradoxes, leaders can develop more authentic brands, resonate more profoundly with target audiences, and pre-empt market shifts, leading to sustained competitive advantage.","sharpest_signal":"The critical divergence between what alc-bev drinkers claim and their actual purchase motivations.","best_evidence":["The strategist identifies 'the tension it won't say out loud' within the alc-bev category.","The strategist discerns 'the reason drinkers choose against what they claim'."],"discriminative_summary":"This graph uniquely highlights a semiotic, tension-focused approach to alc-bev brand strategy, revealing hidden consumer drivers beyond stated preferences."},"core_tension":null,"matched_human_twin_slug":null,"expert_stance_quote":null,"cross_graph_signals":[]}}